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HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our privacy policy. Written by Caroline Forsey. Over the past few years, Instagram has seen exponential growth -- from one million users in December , to over one billion in It's hard to remember a time before Instagram. If you're not part of the one billion on Instagram, you might want to reconsider.
How to Use Instagram: A Beginner's Guide
The app is a great chance to stay apart of friends' lives -- when I want to see how my college friends are doing, I don't check Facebook, I check Instagram. Plus, you can follow your favorite celebrities or political figures to see candid photos of their everyday lives.
Additionally, it's a phenomenal platform for investigating what other brands are doing -- for instance, Nike uses the Instagram Stories' feature to promote inspirational athlete stories you won't find anywhere else. If you're interested in getting an Instagram account, or just created one but aren't sure how to use it, you're in luck.
Here, we're going to cover all the basics, so you can see why Instagram is the top social media platform for engagement today. When your account is created, you'll want to adjust your notifications so you only receive the information you want.
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For instance, you can choose to receive notifications when you get likes from everyone -- but, alternatively, you might decide to only receive notifications when you get a like from someone you follow. Or, you might turn off notifications for likes altogether. If you're overwhelmed by that list, I get it -- I am, too.
If you're unsure what notifications you want to receive, you might start with your notifications on "From Everyone", and if certain notifications begin to annoy you, you can turn them off later. Go to your personal account which you'll find by pressing the person icon at the bottom right of your screen. Then, click the "Settings" icon the circle icon beside "Edit Profile". And that's it! Next, let's explore how to connect your other social media accounts to your Instagram, so when you post an image to Instagram, you can share it with your other online audiences, as well.
When you post an image to Instagram, you have the option to share it on other social media accounts, like your Facebook or Twitter. Go to "Settings" and click "Linked Accounts".
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Select whichever social media channels you'd like to link to, and input the necessary information to incorporate the channel with your Instagram. In the next section, "Upload, Edit, and Post an Image", I'll show you when a linked account comes in handy. Instagram is an entirely visual platform. Unlike Facebook, which relies on both text and pictures, or Twitter, which relies on text alone, Instagram's sole purpose is to enable users to share images or videos with their audience.
On Facebook, you might choose to post photos in an album. On Instagram, you need to be choosier about which photos you post. There are a few reasons for this -- first, you don't want to post more than once a day typically. For the purpose of scarcity alone, you don't want to post too many similar photos. For instance, it would be odd for you to post ten photos from the same beach vacation on your Instagram. Instead, you might choose one or two. Here, you have three options.
You can look through your Photos library on your phone, you can take a new picture from right within Instagram, or you can take a new video. For our purposes, I looked through my Photos library and found a picture of Boston I wanted to use. Then, I clicked "Next" in the top right. There are two categories you can use to edit your image -- "Filter" and "Edit". Instagram automatically shows you filters first. You can scroll through the carousel and click any of the filters to apply it to your image.
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Additionally, if you want to use a filter but you want to tone it down, double tap the filter and move the cursor to the left to lessen the intensity of the filter. Next, click "Edit". Here, you can adjust contrast, brightness, structure, warmth, and more. When you're happy with your edited image, or if you don't want to edit it at all, click "Next" in the top right. Now, you can add a caption, tag people you can only tag someone if they also have an Instagram account , and add a location. Additionally, click the button beside Facebook or another linked social media account to share your image on that platform, as well.
When you're ready to publish, click "Share" in the top right. In , Instagram launched "Stories" , a feature that allows you to post videos or images that disappear after hours. Instagram's Stories feature is similar to Snapchat in terms of content -- users often post more casual and candid videos and images, offering glimpses into their every day lives. For instance, you might post a heavily-edited picture of yourself and friends at a baseball game.
But you might post a more candid video to your Story of the stadium singing "Sweet Caroline". A sat truck, a cameraman, a graphics system, a video server, a director, and vision mixer all in your pocket. Capture the s Switcher Studio lets you capture video from multiple camera angles — and edit it in real time — helping you connect with your community in the most engaging way yet.
Powerful creation tools, zero turnaround time Captivate your audience with content that matters — and make it look amazing. View features. Add angles Connect up to 9 iPhones or iPads for multiangle streaming. Boost branding Include images, GIFs, or graphics in your video, in real time. Look legit Throw in some text, titles, and lower thirds instantly. Invite guests Bring in a guest caller, co-host, or on-site correspondent. Include extra footage Roll in prerecorded video for openers, b-roll, or special segments. Save your faves Store your favorite graphics and video assets in the Switcher Cloud for access anywhere.
Get in the game Keep score during sports streams with customizable scoreboards. What makes Switcher different Everyone has a story. Switcher makes sharing it easy. Switcher Works with Your Devices and fits in your pocket No need to buy, lug, or learn big-ass equipment.